Il est réputé pour son caractère trempé, rigoureux, mais aussi pour son sens des affaires. Bougane Guèye Dany a commencé sa carrière avec un salaire de 50 000 F CFA dans une petite station radio à Saint-Louis avant de devenir, en peu de temps, l’un des plus importants patrons de presse du Sénégal.
D-Media, son groupe de presse, qui comprend une radio (Zik Fm), une chaîne de télé (SenTv) et un quotidien (La Tribune), s’est imposé comme le deuxième groupe de presse privé du pays, après le groupe Futurs médias propriété de Youssou Ndour.
Il possède aussi une agence de communication, Dak’cor, et une société de transfert d’argent, Joni Joni.
Diverses spéculations sur son influence réelle continuent d’agiter le microcosme dakarois. Ce qui est sûr, c’est qu’il pèse dans le petit monde médiatique sénégalais.
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